In the past few years mobile app development has become a booming industry.
Currently, it is estimated that there are 2.3 million mobile app developers who are devoted to keeping up with the industry demand.
In fact, according to Apple, in 2013 1.25 million apps were registered in the Apple app store and accounted for 50 billion downloads and $5 billion paid to developers.
With these types of industry numbers, it soon becomes clear that mobile app development is a key factor for business success.
With the growing number of people accessing the Internet via smartphones and tablets, mobile app development has the unique ability to access a large number of potential consumers. According the PewResearch Internet Project an estimated 67 percent of U.S. smartphone owners use their smartphones to access the Internet on a daily basis. Recent studies also suggest that by 2017 app downloads will have grown to 200 billion and the subsequent mobile app revenues will have increased to $63.5 billion. The reason behind these exceptional numbers lies in the continued growth of smartphone and tablet sales.
Not only have the sales of smartphone and tablets increased, but the amount of mobile apps installed has also grown exponentially. The PewResearch Internet Project indicates that approximately 50 percent of all smartphone users have mobile apps installed; of this percentage, two-thirds of the individuals are regular mobile app users. These statistics show that mobile apps have a unique opportunity to engage with an entirely new type of customer, one whom is constantly connected to the Internet and the global commerce space. In essence, a mobile app allows you to have millions of new customers at your fingertips. All that is left for you to do, is to develop an effective app and reap the benefits of your labors.